Black Friday 2009

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Wal Mart is jumping the gun and having a “black friday” sale Saturday Nov 7.

Now I don’t shop at Wal mart, I feel they screw their employees, and compete unfairly using Chinese factories overseas to undercut American manufacturers and retailers, hurting, sometimes destroying local businesses.

But Wal Mart jumping the gun like this, not even waiting for Turkey Day before doing holiday sales, it reveals something serious. For all the good Stocks are doing, the fact of massive unemployment and worse underemployment means people have less money to spend, have to spend with care – and this is likely to be a dismally poor sales season for retailers.

There is no recovery without economic recovery on “mainstreet”, American businesses require consumers, and consumers require good paychecks. The ‘McJobs’ in retail don’t generally pay well enough for spending beyond necessities, and retail is the #1 employer in America right now. We don’t manufacture – we sell.

In a recession, the Wal Mart formula of a lower price with low wages for their employees and factory labour overseas, is a winning formula. Which is sad because their business formula is what’s wrong with America in a nutshell. And that Wal Mart is jumping the gun on “Black Friday”, it clearly suggests the cheapest retailer around believe it has to expand the holiday season as much as possible to break even.

So, what does this have to do with anything? Well, businesses create jobs, people with jobs have money and become consumers that give business money. So start a business, and support local business. This blog has been about e-commerce, but all of us live somewhere, use your profits to help your local economy!


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